Let’s start a conversation about your brand!
PR is a credible form of promotion and can be very persuasive and the reach gained through media coverage can expose your message to a large audience in a highly cost-effective way.
We help our clients reach the right audience via promotion through editorial coverage, i.e. securing stories on websites, in newspapers, magazines, on the radio and even on TV.
Our in-house PR expert Sarah has worked in the media and understand how a busy newsroom works and has built up good relationships with the press over the years. We are in regular contact with journalists and understand what they want to craft a story, therefore creating the best chance of achieving placements in the media. Sarah can help you to spot a story or angle about your business and suggest newsworthy stories you may not have considered.
In response to the changing landscape of the media, we actively seek to gain your brand the maximum chance of coverage by going ‘beyond’ the press release. We can create accompanying blogs, social posts and will only ever advise publishing a press release that is truly newsworthy, will get a positive response from the media and is more likely to achieve coverage for your brand. We can also advise on best practice if you are managing your PR in-house and we are happy to simply write the copy for your promotional material and leave the rest up to you!
We can also devise and co-ordinate photo opportunities, ensuring you have the best editorial photography to accompany your publicity material. We can capture video rushes and supply them directly to the media for broadcast pieces and, thanks to our full-service video production arm, we can also produce promotional videos to support your brand.